There's a lot more to the story than just stats. Stats are so misleading. Simon Cox, although he might have scored a few beauties for Swindon Town, and one for us, isn't good enough, and nor does he effect the game enough for him to be a Premier League footballer. That's the difference between Coxie and the other forwards at the club. The other forwards bring something to the table which Coxie can't. Fortune hasn't the sheer strength to hold up the ball, and although your stats might disagree, that's an example of them being misleading, we all saw last season that Fortune was superb, and all his game missed was a goal or two. Peter Odemwingie has the ability to be comfortable on the ball and produce regular pieces of brilliance, and Shane Long has the ability to win those aerial duels and be comfortable chasing the ball down the channel, splitting those defenders. Something he did regularly before his injury. The ones Coxie is capable of is chasing the ball down the channel. You might want to mention the Tottenham goal to me but that is one piece of brilliance in how many Premier League fixtures?
Simon Cox does not have a big enough effect on our football matches for him to warrant a starting place every week ahead of those which make actually do make a difference. The players we've been linked with so far all seem to suggest that Simon Cox's future here looks pretty bleak.