UNiDAYS is an NUS app which is free. If you search it you’ll see. They have partners in exactly the same way NUS does.
I have brought trainers, clothes, Spotify, phones, food & gym memberships with it but Albion are playing hardball.
I don't need to search for UNiDAYS and see as I already know what it is thanks.
I also know club policy states you need a valid NUS card to purchase a season ticket at student rates (aged 18/18+ at the start of the season). So, and I don't mean this to be as rude as it may come across, it looks as though you're going to have to purchase an NUS card, scan it and send it to the club to receive your student discount. Alternatives. Ask to be changed to a young adult (U23) which is currently the same price, but whose rates may or may not change the following season; or ask for a refund.
I pointed out the discounts which are available in NUS format as an advantage of purchase, as a UNiDAYS ID will not guarantee you a student season ticket at this current time. Expanding the point, if you wanted to go abroad you'd need a valid passport. If you want to drive a car you need a valid driving license. These cost money. Likewise if you want a student season ticket down the Albion they currently request that you provide them with a valid NUS card, which also costs money. £12 to qualify for 26 Leagues games at a discounted rate, and just under if you take out the three year option.
The club are not playing hardball and they are not messing you about, it's a requirement of discounted student purchase (aged 18) and has been for a number of years. I'm taking it you've just turned 18? Well my son turns 18 in July and I'm miffed to miss out on the Junior rate for his ticket, but that's life. If you're over 18 and you've slipped through the net previously then well done you, just not this season apparently........
Side note:
If you're a student under 18 you've opted for the wrong season ticket category, as you should have gone for a junior ticket (U18).