I dont think its just Talksport, i think most neutrals didnt want us to go up.
Any fans of premier league clubs will remember us going up, spending 8 years there and doing precisely nothing, for the last 3 years we were there we became a despised club because of our anti football. Fans, Media, etc felt about us how we felt about Stoke for many many years, there were no enjoyment for either club in those games.
There are a lot of clubs who have gone the premier league who have gone up and not doing anything league wise (its very tough, there are exceptions but your playing for a spot between 7th and 20th) A lot of those clubs eventually come down but those clubs have done well in cups, or got into europe, it gives the media something to talk about, Even Stoke got a cup final and into europe despite the Pulis way.
Clubs like us, who did nothing, we become boring, Sunderland were the same, i think Bournemouth are the same, there seems to be a lot of people wanting them to go down because after a few years of pretty football, they have done nothing of interest.
There is a love in for the so called under performing big clubs - Villa, Leeds, West Ham, Newcastle, but we dont fall into that catergory, we are a famous old club but not sure anyone would called us a sleeping giant or that sort of nonsense.
The media wanted Leeds up for the reasons above and they wanted Brentford for the fairytale, unknown players, nice football, new ground, never been premier league before. Give it a couple of seasons and if they are just sat mid table, people will be bored of them and want them gone again.
We do still have this reputation from the Pulis days to the premier league which is where most of the media attention is, the amount of neutrals who still think we are long ball, boring, etc because once we dropped out they didnt see what happened next.
I have to say i am the same to an extent, i watch other leagues a bit but i couldnt tell you for example what style Ipswich Town play now, i remember them as being workmanlike and thats my last memory of them, for all i know now they could play like Man City!
I dont think the narrative will change about us until well into the season and that will depend how it pans out, i am quite looking forward to it because i think we will be positive under Bilic, we will get some thumpings but we will get some good wins too, time will tell if its enough but i think it will be entertaining and i may speak for a lot of fans here when i say, please have a proper go in the cups!